[edit] Fundraising programs
The Foundation raises funds from private and corporate donors through direct collection, holding charity events, attracting individuals and companies to ongoing programs. At the same time, Life Line tries to simplify the donation process as much as possible and make it accessible to a wide range of people with different financial capabilities.. You can transfer money to the fund through almost any payment system, by bank transfer from a card or account, by sending SMS to a short number 3242, indicating the amount of donation. Aeroflot and JSC “Russian Railways” give you the opportunity to share accumulated miles or bonuses, which will be spent on the delivery of a sick child to the place of treatment. Private donors of large sums can receive a Child Keeper certificate.
«Чья-то жизнь — уже не мелочь!»
Акция «Чья-то жизнь — уже не мелочь!» (collecting small coins on the streets and in offices) became widely known in large cities of Russia. It is held in May with 2009 of the year. General partner of LLC "Alfa-Bank". Fundraising is carried out by volunteers from Moscow, St. Petersburg, Perm, Nizhny Novgorod, Irkutsk, Novokuznetsk, Rostov-on-Don, Sochi and other cities. За это время собрано более 24 million rubles, this money was enough to provide assistance 86 children.
Charitable "Race 5275" and "Ski track 6250"
Distance race 5275 m (eighth part of the classic marathon) and cross-country skiing 6250 m (eighth of 50 km) held in Moscow. Participants' contribution goes entirely to pay for the treatment of children. Ski 6250 was first held in 2015 year. The races have already taken place 8 time (annually from 2012 of the year). Число участников ежегодно растет — в 2018 year, more than 3000 man.
"Reaching the goal!»
AT 2016 year, the Life Line Foundation became a social partner of Russian Railways. Thanks to this collaboration, our basic projects have taken on a completely different scale.. For the fourth year in a row, the charitable race “Achieving the goal!», general partner of which is Russian Railways. AT 2016 the event took place 7 August in Moscow on the territory of VDNKh. AT 2017 the race took place 5 and 6 August all over Russia. Sports festival was supported in Moscow, St. Petersburg, Murmansk, Saratov, Yaroslavl, Rostov-on-Don, Voronezh, Bologoye and other cities. AT 2018 a thousand-year race took place on Poklonnaya Hill 5 August, at 2019 year – in Luzhniki.
"Winter holiday of life"
Every December at the GUM skating rink or the skating rink in the garden “Hermitage” festive tree is lit up, symbolizing the beginning of the charitable winter holiday of life. A good family holiday has already become a tradition, and annually brings together young and adult lovers to have fun and usefully spend a day in the fresh air. Rich entertainment program, ice games, delicious treats, sweet gifts and, of course, Santa Claus are waiting for you at the charity matinee. All proceeds from tickets are sent to help the wards of the Life Line Foundation.
"Kindness candy"
The project is carried out with 1 june 2014 of the year together with X5 Retail Group (retail chains "Pyaterochka", "Crossroads" and "Carousel"). «Конфетка доброты» — леденец стоимостью 15 rubles, of which 5 rubles go to the fund for the treatment of seriously ill children.
Corporate program
A company can become a corporate member of the Plus One Life club, annually transferring a contribution of 200 thousand rubles. The objectives of the corporate program, except for direct fundraising, are mutual promotion of brands, development of joint charitable programs, popularization of charity.
The project "Charity instead of souvenirs" is being promoted in the corporate environment, when products are purchased as corporate gifts, implemented by the fund (toys, T-shirts).